500 Festival Indianapolis Mini-Marathon


Every year in early May before the Indianapolis 500 race, more than 30,000 runners, joggers, walkers, and wheelchair racers take over the streets of downtown Indianapolis in a mini-marathon. This race is one of the largest half marathons in the nation and has been for the last 20+ years. The Mini-Marathon is the kick off to the month of festivities leading up to the Indianapolis 500 race on the Sunday of Memorial Day weekend. The day before the race participants come to the Mini-Marathon Expo to pick up their race materials and explore the activities and exhibits.

The Project:

Our Event Team worked with the sponsors of the Mini-Marathon to create the Official Merchandise for the race. Main Event’s team travels downtown to the expo arena and sets up the Official Merchandise booth, where participants and the public can purchase items to commemorate the 500 Festival and Mini-Marathon. Once the race starts the next day, viewers of the race can still purchase merchandise from the Mini-Marathon Tent!

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